Introducing the Workshops Unleashed
Business Intensive:
This isn't just a book club - it's a structured program where you stop guessing and start building. We're going beyond the book to focus on the things new teachers struggle with most: getting students in the door, making classes engaging, and helping you earn a reliable income so you can teach more and worry less.
If you are a quilting or crafting instructor in your first three years of business, this is your fast-track to profitability and impact.
When: January 17th - March 7th
Live Q&A Events at 2 PM ET*:
January 17th - Welcome Party (no reading required!)
January 31st - Designing Your Workshop
Feb 21st - Digital Marketing
March 7th - Guild Programs & Grand Prize
Where: Live Online (anywhere!)
*time subject to change
Stop Spinning Your Wheels: Turn Your Passion Project into a Profitable Teaching Business
Workshops Unleashed Business Intensive
You already have a great class idea. Now, it's time to build a sustainable business from it. Join the Workshops Unleashed Business Intensive to get Tori’s direct feedback on your curriculum, master engagement techniques, and launch a marketing plan that actually works.

Are You Stuck in the Spin Cycle?
You're a talented teacher with wonderful ideas. But if you're like most new instructors, you feel a deep frustration when you think about the business side of things:
-
❌ Wasted Time: You're running in circles, trying to figure out marketing strategies that don't apply to the craft world.
-
❌ Lost Opportunities: You see other instructors succeeding, and you feel the regret of not having started sooner.
-
❌ Exhausted Energy: You're working in your business (making quilts, patterns, classes), but not on your business (building the structure).
-
❌ Confusion: You know how to teach, but you don't know how to book a Guild Program or build an email list.
Without a clear plan, you'll continue pouring energy into ideas or classes that don't provide the financial returns or time freedom you deserve.
More Time, More Money, More Impact
When you leave the Intensive, your next steps will be clear. You will walk away with:
-
A Profitable Blueprint: A fully developed class and a clear plan to scale it into a sustainable teaching business.
-
Successful Students: Proven engagement ideas that turn one-time students into returning clients and enthusiastic referrers.
-
The Power of the Presentation: Direction on how to create and present a Guild Program (or "lecture") that acts as a powerful marketing tool for your main classes.
-
Confidence & Clarity: Knowing exactly who you are serving, where they are online, and the marketing actions you need to take.

Every Single Step is Supported: Here’s What You Get
For one low price, you are getting the structure, accountability, and personal mentorship you need to succeed in your first few years.
What You Receive:
6 Weeks of Live Group Calls & Coaching (see the dates at the top of this page)
The structured program and accountability that forces you into action and stops the wheel-spinning.
Personalized Feedback from Tori
Direct, actionable feedback on your actual course descriptions, marketing plans, and curriculum - tailored just for you!
Empowering Live Community
Connect and network with other new instructors in a supportive environment. The community is often the most valuable part!
"Perfect Your Lead Magnet" Mini Course
A bonus course (a $99 value) to help you instantly boost your marketing efforts and grow your email list.
Weekly Giveaways & Grand Prize Entry
The chance to win a 1:1 Focused Strategy Session with Tori or a Basics Membership to the DMMC (up to a $1,800 value!).
Weekly Giveaways
Weekly giveaways to help you succeed (During the Business Intensive!):
Focused Strategy Sessions
Work one-on-one with Tori! Enter a chance to win a Course Design, Program, or Marketing Focused Stratgy Session.
($125 value!)
Perfect Your Lead Magnet Mini Course
To help with your marketing effforts, every participant will have access to this mini course ($99 value!)
Chance to Win the Grand Prize!
Participate in the Business Intensive to win a chance at the Grand Prize: A Basics Membership to the DMMC! ($1,800 value!)
Best Value
Workshops Unleashed Business Intensive
45
Work directly with Tori during the book club!
Valid until canceled
Live Calls and Coaching ($485 value)
Direct Feedback on Worksheets for the Book Club ($200 value)
Book Club Giveaways (up to $1000 value)
FAQ
1. Who is this book club for?
This book club is perfect for quilters, crafters, and creatives who want to design engaging workshops and grow their audience with digital marketing strategies.
2. Do I need to have read the book beforehand?
No! We’ll go through the book together, one section at a time.
3. What if I can’t attend a live session?
No problem! All live sessions will be recorded and shared via email so you can catch up at your own pace.
4. What’s included in the grand prize?
The grand prize is a Basics Membership to the DMMC, which includes:
-
Group coaching sessions.
-
Marketing resources and templates.
-
Social media strategy support.
-
Quarterly business planning sessions.
5. Can I invite a friend?
Absolutely! Invite one or more friends!
6. What happens after the book club ends?
You’ll walk away with a clear plan for your workshops and marketing, a free community for teachers plus the option to join the DMMC for continued support.


